Case Studies
Explore studies that illustrate the practical application of qualitative data analysis methods including inductive and deductive content and thematic analysis in specific cases.
A Content Analysis of YouTube Comments about Coping with SAD
This study analyzed 211 YouTube comments from individuals with self-reported social anxiety disorder (SAD). The analyst developed a coding scheme based on the transactional model of stress and coping and found that individuals with self-reported SAD relied more on emotion-focused strategies like avoidance and seeking emotional support, while some struggled with coping.
Is there a place for manual data analysis in today’s world of AI?
Manual qualitative data analysis has been a longstanding research method, but the rise of automation and AI has brought about a shift in data analysis techniques. Manual analysis offers nuanced understanding but is time-consuming and prone to errors. Automated tools save time and provide new insights. As data collection grows, automated methods become more popular, but researchers must weigh the pros and cons of both approaches for meaningful insight.
Social Anxiety Unmasked 